Living Product Challenge Basics

Living Product Challenge basics


Manufacturers are using the Living Product Challenge framework to rethink the way products are made. Instead of trying to be “less bad,” they are creating goods that have a positive impact.

Design for the Future

Using the Living Product Challenge framework, you can create Living Products that are:

  • Healthy and free of toxins
  • Socially responsible and respects the rights of workers
  • Net positive and benefit both people and the environment

Performance Areas

The Living Product Challenge is organized into seven performance areas (Petals). Each performance area has a number of more detailed requirements (Imperatives).

What is a handprint?

Handprints measure the positive that a product causes across its life cycle, such as harvesting more
water and generating more energy than was required to make it.


A footprint considers the negative impacts of all the processes needed to make something.

  • Products have footprints
  • Services have footprints
  • People have footprints
  • Organizations have footprints

Instead, we look at business in terms of Handprints.

Handprints are positive impacts we cause to happen relative to “business as usual.”

+ Handprinting Resources


“A new Handprint Label offers companies a simple, elegant design for communicating with their stakeholders about the positive actions they are taking within and outside of their supply chains,” said Connelly. “Going beyond simply footprint reductions, the Handprint Label measures the positive social and environmental impact a company has in the world.”

Early Adopters

Living Product 50 (LP50)

The Living Product 50 (LP50) is a collaboration among fifty leading manufacturers that are working to create the world’s first Living Products. Read more about the LP50 on its new page here.

The LP50 focuses on key leverage points to drive industry-wide change:

  • Sharing innovative strategies and best practices
  • Aggregating purchasing power by influencing supply chains
  • Changing codes and standards to remove barriers
  • Green chemistry innovation

Architecture and design community engagement

In 2012, the architecture and design (A+D) community reached out to the manufacturing community, asking manufacturers to stand up for transparency and provide information about the health and environmental impacts of our products.

Today, in response to these letters, over thirty of the world’s leading building product manufacturers have each signed onto a new letter, which can be read here.

The hope is that this letter inspires a deeper conversation between the A+D and manufacturing communities about transparency and allows us all as an ecosystem to further catalyze transformation of the materials market.

To learn more about this effort, or to sign onto the letter, please contact

It is time to close the loop on transparency, because the only way we transform the materials economy is TOGETHER.

the chrysalis

The Chrysalis is a group of partner companies that are creating pilot Living Products. We’re collaborating with these companies on the ongoing development of the Living Product Challenge Standard. 

Living Product Challenge Ecosystem

The Ecosystem is composed of the leading product certification and sustainability consulting companies helping to scale the Living Product Challenge certify the world’s first Living Products.

Interested in joining our Ecosystem? Contact us


A Greener Space
GreenCircle Certified
WAP Sustainability
SCS Global Services

Why certify?

The Living Buil

  • Commit to a healthy world for your customers by following the highest standards of non-toxic responsible materials selection
  • Show your commitment to producing materials in a socially responsible manner
  • Prove that you value your employees by prioritizing an equitable workplace
  • Ensure that the production of each and every project actually produces net positive benefits for human’s and the environment
  • Reduce the impact of your product’s lifecycle
  • Showcase your commitment to the healthy materials economy